VP/Director of Product Management, Bridge
Samba TV
Product
Los Angeles, CA, USA
Posted on Jul 1, 2025
Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.
Samba TV is seeking a VP/Dir of Product Management to lead the strategy, development, and execution of our core customer platform, Bridge. Bridge serves as the front-end platform for our Insights, Audience, and Measurement products. This platform is critical to Samba's vision of unifying our core functions and providing a holistic view of the virtuous life cycle of growing a brand. The Director will be responsible for ensuring Bridge evolves into a scalable, multi-tenant interface that simplifies data access, streamlines workflows, and integrates disparate product capabilities into a single user-facing tool. The ideal candidate will demonstrate a highly strategic mindset with a compelling vision for platform evolution driven by the transformative potential of AI and agentic technologies in a rapidly changing industry.
Key Responsibilities:
- Define and aggressively execute the product vision, strategy, and roadmap for the Bridge platform, with a strong focus on integrating AI-powered optimization and agentic workflows.
- Spearhead the unification of user experiences and workflows within Bridge across Audience, Measurement, Data Licensing, and Semasio, leveraging intelligent automation and proactive assistance as core principles.
- Champion a revolutionary user experience (UX) in Bridge, moving decisively beyond traditional form-based interactions by deeply incorporating AI-powered optimization features and agentic capabilities. Directly supervise the UX Lead for Bridge to realize this vision.
- Drive the development of intuitive self-service capabilities for clients and internal teams (like the Measurement Science and Programmatic Consulting teams), leveraging AI to enhance data access, automate report generation, and insight discovery.
- Collaborate closely with Engineering teams to ensure appropriate staffing and technical feasibility for ambitious Bridge initiatives.
- Ensure Bridge is architected to inherently support the strategic shift towards always-on audiences and insight-led activation.
- Evaluate and recommend advanced technologies for data visualization within Bridge.
- Proactively engage with key stakeholders across GTM functions (Sales, Account Management, Agency Development, Brands) to deeply understand their needs for insights, automated reporting, and audience activation, ensuring Bridge surpasses their expectations.
- Develop and maintain comprehensive product documentation and playbooks for Bridge functionality, to empower internal teams and clients.
Required Skills and Experience:
- Proven experience in Product Management leadership, ideally with a significant focus on architecting and implementing AI-powered customer-facing platforms, data products, or enterprise software featuring agentic workflows.
- Deep understanding of the advertising technology (AdTech) or marketing technology (MarTech) landscape, with specific expertise in the application of AI/ML to data platforms, audience management, measurement, planning, and activation to create intelligent and automated user experiences.
- Experience defining and managing complex product roadmaps and prioritizing development efforts across initiatives.
- Exceptional ability to collaborate effectively with Engineering, Data Science, and Design teams to deliver cutting-edge technical products.
- Demonstrated success in translating sophisticated AI and automation capabilities into remarkably intuitive user experiences and workflows that demonstrably empower users.
- Strong familiarity with advanced data visualization techniques and tools.
- Exceptional communication, presentation, and stakeholder management skills, with the ability to champion a bold vision for agentic product experiences.
Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
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